Performance of batik SMEs in Kelantan and Terengganu
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Date
2009-06
Authors
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Journal ISSN
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Publisher
Fakulti Pengurusan Ekonomi
Abstract
The main objective of this research is to answer the question of why do some firms in the batik industry perform better than the other firms. By adopting resource-based view (RBV) as a ground theory, this study compared the resources of high performing firms and low performing firms.
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Keywords
HD 21 .W3 2009, Wan Nur Syahida Wan Ismail, Tesis FPE 2009, Industries, Industrial management