Please use this identifier to cite or link to this item: http://umt-ir.umt.edu.my:8080/handle/123456789/18565
Title: Persuasion at work
Authors: Video Education Australasia
Keywords: Persuasion (Psychology)
Business communication
Issue Date: 1999
Publisher: Video Education Australasia
Abstract: This program aims to raise awareness of persuasive language as an aspect of all communication and to encourage students to investigate persuasion and language within a work context. It is divided into three sections highlighting careers with an emphasis on the application of persuasive skills in the workplace. section 1 - Advertising: Axis campaigns -- section 2 - Public relations: Customs house -- section 3 - Real Estate Sales: Century 21
URI: http://umt-ir.umt.edu.my:8080/handle/123456789/18565
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