Please use this identifier to cite or link to this item: http://umt-ir.umt.edu.my:8080/handle/123456789/5446
Title: Predicting User Acceptance of e-Learning Applications
Other Titles: Web Usage Mining Approach
Authors: Noraida Haji Ali
W.M. Amir Fazamin W. Hamzah
Hafiz Yusof
Md Yazid Saman
Keywords: E-learning
User acceptance
UTAUT mode
Web usage mining
Issue Date: Jan-2016
Publisher: International journal on e-learning and higher education
Citation: Vol.4
Abstract: The successful implementation ofe-learning applications is closely related to user acceptance. Previous studies show the use of log files data in the web usage mining to predict user acceptance. However, the log files data did not record the entire behaviour of users who use the e-learning applications that are embedded in a website. Therefore, this study has proposed the web usage mining using Tin Can API to gather user s data. The Tin Can API will be used to track and to record user behaviours in e-learning applications. The generated data have been mapped to the Unified Theory of Acceptance and Use of Technology (UTA UT) for predicting of user acceptance ofe-learning applications. From regression analysis, the results showed the performance expectancy and effort expectancy were found directly and significantly related to the intention to use e-learning applications. Behavioural intention and facilitating conditions also were found directly and significantly related to the behaviour of use of e-learning applications. Thus, the approach of web usage mining using Tin Can API can be used to gather usage data for predicting user acceptance ofe-learning applications.
URI: http://hdl.handle.net/123456789/5446
Appears in Collections:Journal Articles

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